The brief
Create a recognisable logo and a clear app home screen that could give Horizn an ownable presence while making essential travel information feel immediate, calm and easy to navigate.
All projects04 / 08
Brand Identity · App UI2025
Horizn
A clear identity and focused home experience for travel in motion.
Project overview.Selected work · 2025
Giving every journey a clear starting point.
Horizn is a travel app created to help people organise their journeys and stay connected to the moments that shape them. TheBlink Designs developed the logo identity and translated its sense of movement and discovery into a focused home-screen experience.
- Client
- Horizn
- Services
- Brand Identity, App UI
- Year
- 2025
- Studio
- TheBlink Designs
From brief to outcome.01—03
Our response
We created a concise symbol inspired by horizons, pathways and forward movement, designed to work consistently from the app icon to larger brand moments. The home screen brings the current trip, itinerary, weather and key actions into a considered visual hierarchy, connecting the product experience directly to the identity.
The outcome
A coherent foundation for the brand and its digital product: a memorable mark, a distinctive app icon and a polished home experience that gives future product development a clear visual direction.